I did a bit of blog-hopping this morning and it seemed like there was some kind of theme running through some of the posts I came across. Or maybe they just kinda jumped out at me because I've had this topic in mind for a while. At any rate, I've been thinking quite a bit ...
Category Archives: Social Media
Where in the world is April Tara?
AprilTara.com will be undergoing some changes very soon. In order to maximize effectiveness and narrow my focus, I'm going to consolidate three sites - AprilTara.com, CherryBombPromo.com and RockStarBlogDesign.com - which means that the focus here will continue ...
Your band is your brand
We all know what brands are, right? Coca-Cola. Disney. McDonald's. Those are all brands. Even people can become a brand. Need an example? Oprah. With the way the music industry is changing, you have to think beyond promoting your band and look at the bigger picture: building your brand. Ever heard the saying "Even bad publicity is ...
Be open to opportunities
As I write this, I'm sitting here listening to my boyfriend play his guitar which would normally be a pretty unremarkable event. (Not that he's an unremarkable guitar player, it's just that he plays guitar all the time so it's nothing out of the ordinary for him to be doing it now.) What's remarkable ...
Beyond My Space – Using Twitter
Now that you've set up your Twitter account and customized your profile, let's move on to actually using Twitter to promote your band. First, you'll want to start following people. By following them, you will see their ...
Beyond MySpace – Part 2: Setting up a Twitter account
In the first post of the "Beyond MySpace" series, we talked about your website. Now we're going to start looking at some mainstream social media networks, the first one being Twitter. One quick note before we start diving into these: it's a good idea to go ahead and grab your ...
Measuring success
Oh what an exciting life I lead! I spent my Friday night reading the latest issue of Inc. magazine. An interview with Stan Lee (yes, the Spiderman guy), another interview with someone who wrote a biography on Ayn Rand, and then a piece on Jason Fried of 37 Signals and what a typical ...
Do you need to blog regularly if you have a service-based business?
Earlier this week, I had a nice long chat with a friend and colleague of mine who started her business around the same time I started mine. We were discussing some of the things we've learned over the past year and one of the topics was something along the lines of advice we'd been given ...
Stop listening to Twitter “experts”
Just because someone takes a word and throws a "tw" in front of it does NOT make them a Twitter expert. Seriously. There are only two things that you need to get the most out of Twitter: common sense and a personality. Twitter is basically just a simple form of communication, much like the telephone. Do ...
