We all know what brands are, right? Coca-Cola. Disney. McDonald's. Those are all brands. Even people can become a brand. Need an example? Oprah.
With the way the music industry is changing, you have to think beyond promoting your band and look at the bigger picture: building your brand.
Ever heard the saying "Even bad publicity is ...
Continue Reading »
I recently accepted a position as a contributor to national website Examiner.com, covering Omaha Rock Music.
This is a great opportunity not only for myself but it also gives me a chance to promote local music which is my big passion.
I'm encouraging everyone to subscribe to my column there either via RSS ...
Continue Reading »